2014 Accessibility Summit

Opening plenary Possibility needs intention and action to become probability @richdonovannyc “Make no mistake, it’s about justice, that’s where the fire comes from. ” A business case is rational, but you need the drive It takes its power when it becomes OUR story, when it becomes about all of us “Doubt is a lack of… Continue reading 2014 Accessibility Summit

Nudge

Thaler, Richard H. and Cass R Sunstein (2009) Nudge: Improving decisions about health, wealth, and happiness. Penguin Books, 320 p. Choice Architect: Has the responsibility for organizing the context in which people make decisions. There is no neutral design Libertarian Paternalism Libertarian: makes policies that maintain or increase freedom of choice, liberty-preserving. Paternalistic: influencing choices… Continue reading Nudge